
Sansoro Health
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Brand Positioning
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Campaign
Amid the growing demand for seamless integration with Electronic Health Record (EHR) systems, Sansoro Health recognized the need for a campaign that cut through the complexity of healthcare IT.
The goal: create something bold, simple, and unmistakably clear.
The result was a campaign built around the concept of speed and simplicity—the very essence of Sansoro’s platform. At its heart were the world’s simplest puzzles, solvable in seconds, mirroring how Sansoro streamlines EHR integration. This clean, engaging approach avoided the typical healthcare IT jargon, making the campaign accessible and memorable.
Through digital ads, social media, and other touchpoints, this fresh perspective positioned Sansoro Health as the fastest, simplest solution for EHR integration. The campaign resonated deeply with its audience, standing out in a crowded market and solidifying Sansoro’s leadership in the industry.


